{"id":57626,"date":"2018-01-26T15:37:25","date_gmt":"2018-01-26T11:37:25","guid":{"rendered":""},"modified":"-0001-11-30T00:00:00","modified_gmt":"-0001-11-29T20:00:00","slug":"","status":"publish","type":"post","link":"https:\/\/ucnoqta.az\/?p=57626","title":{"rendered":"M\u0259tbuat \u015euras\u0131 APRA il\u0259 birg\u0259 \u201cd\u0259yirmi masa\u201d ke\u00e7irib"},"content":{"rendered":"

Bu gün Beyn\u0259lxalq M\u0259tbuat M\u0259rk\u0259zind\u0259 Az\u0259rbaycan M\u0259tbuat \u015euras\u0131n\u0131n v\u0259 “Az\u0259rbaycan \u0130ctimaiyy\u0259tl\u0259 \u018flaq\u0259l\u0259r Müt\u0259x\u0259ssisl\u0259ri Assosiasiyas\u0131” \u0130ctimai Birliyinin (APRA) birg\u0259 t\u0259\u015f\u0259bbüsü il\u0259 “PR v\u0259 media dialoqu” mövzusunda “d\u0259yirmi masa” keçirilib. <\/strong><\/p>\n

\u015euradan Ucnoqta.az-a veril\u0259n m\u0259lumata gör\u0259, toplant\u0131n\u0131 giri\u015f sözü il\u0259 M\u015e s\u0259dri, Milli M\u0259clisin deputat\u0131 \u018fflatun Ama\u015fov açaraq informasiyan\u0131n ilkin m\u0259nb\u0259yi olan m\u0259tbuat xidm\u0259tl\u0259ri, m\u0259tbuat katibl\u0259ri, ictimaiyy\u0259tl\u0259 \u0259laq\u0259l\u0259r\u0259 m\u0259sul \u015f\u0259xsl\u0259r il\u0259 media aras\u0131ndak\u0131 münasib\u0259tl\u0259rin s\u0259m\u0259r\u0259li olmas\u0131n\u0131n vacibliyini vur\u011fulay\u0131b. Az\u0259rbaycan qanunvericiliyind\u0259 c\u0131miyy\u0259tin informasiya t\u0259minat\u0131 il\u0259 \u0259laq\u0259dar xüsusi müdd\u0259alar\u0131n yer ald\u0131\u011f\u0131n\u0131 vur\u011fulayan \u018f.Ama\u015fov bildirib ki, m\u0259tbuat xidm\u0259tl\u0259ri ilk növb\u0259d\u0259 bu t\u0259l\u0259b\u0259 h\u0259ssas yana\u015fmal\u0131d\u0131rlar. “Bu müdd\u0259alara \u0259m\u0259l edilm\u0259si mütl\u0259qdir. Eyni zamanda ictimaiyy\u0259tl\u0259 \u0259laq\u0259l\u0259rin düzgün qurulmas\u0131 pe\u015f\u0259karl\u0131q m\u0259s\u0259l\u0259sidir. Toplant\u0131m\u0131zda i\u015ftirak ed\u0259n m\u0259tbuat katibl\u0259ri kifay\u0259t q\u0259d\u0259r tan\u0131nm\u0131\u015f, c\u0259miyy\u0259t t\u0259r\u0259find\u0259n q\u0259bul olunmu\u015f jurnalistl\u0259rdir. M\u0259murlar\u0131n v\u0259 ya öz\u0259l \u015firk\u0259tl\u0259rin c\u0259miyy\u0259t\u0259 t\u0259qdim olunmas\u0131nda onlar\u0131n rolu böyükdür. Hesab edir\u0259m ki, m\u0259s\u0259l\u0259y\u0259 daha pe\u015f\u0259kar t\u0259rzd\u0259 yana\u015f\u0131lmas\u0131 üçün mövcud sah\u0259d\u0259ki bilik v\u0259 t\u0259crüb\u0259nin, habel\u0259 beyn\u0259lxalq t\u0259crüb\u0259nin öyr\u0259nilm\u0259si mütl\u0259qdir. Çünki düzgün PR yaln\u0131z hans\u0131sa qurumun i\u015finin çatd\u0131r\u0131lmas\u0131 deyil, \u0259n \u0259sas\u0131 ictimaiyy\u0259tin h\u0259min qurumun timsal\u0131nda dövl\u0259tin, ayr\u0131-ayr\u0131 strukturlar\u0131n yeritdiyi kursa inam v\u0259 etimad\u0131n\u0131n qazand\u0131r\u0131lmas\u0131 m\u0259s\u0259l\u0259sidir. Bu is\u0259 bütövlükd\u0259 c\u0259miyy\u0259tin m\u0259nafel\u0259ri bax\u0131m\u0131ndan müst\u0259sna \u0259h\u0259miyy\u0259t da\u015f\u0131y\u0131r. \u0130nan\u0131ram ki, yeni t\u0259sis edilmi\u015f Az\u0259rbaycan \u0130ctimaiyy\u0259tl\u0259 \u018flaq\u0259l\u0259r Müt\u0259x\u0259ssisl\u0259ri Assosiasiyas\u0131 \u0130ctimai Birliyi mövcud istiqam\u0259td\u0259 faydal\u0131 i\u015fl\u0259r gör\u0259c\u0259k. Çünki qurumda öz sah\u0259sinin bilicil\u0259ri olan \u015f\u0259xsl\u0259r topla\u015f\u0131blar. Buna gör\u0259 d\u0259 M\u0259tbuat \u015euras\u0131 quruma h\u0259r cür d\u0259st\u0259k göst\u0259rm\u0259y\u0259 haz\u0131rd\u0131r”, – dey\u0259 \u018f.Ama\u015fov vur\u011fulay\u0131b.<\/p>\n

Daha sonra Az\u0259rbaycan \u0130ctimaiyy\u0259tl\u0259 \u018flaq\u0259l\u0259r Müt\u0259x\u0259ssisl\u0259ri Assosiasiyas\u0131 \u0130ctimai Birliyinin s\u0259dri \u0130lham M\u0259mm\u0259dov yeni t\u0259sis edilmi\u015f t\u0259\u015fkilat\u0131n m\u0259qs\u0259d v\u0259 g\u0259l\u0259c\u0259k planlar\u0131ndan dan\u0131\u015f\u0131b. \u0130.M\u0259mm\u0259dov bildirib ki, birliyin yarad\u0131lmas\u0131nda \u0259sas m\u0259qs\u0259d ictimaiyy\u0259tl\u0259 \u0259laq\u0259l\u0259r sah\u0259sind\u0259 t\u0259drisin mük\u0259mm\u0259ll\u0259\u015fdirilm\u0259si, kadr potensial\u0131n\u0131n art\u0131m\u0131 üçün \u015f\u0259raitin yarad\u0131lmas\u0131 v\u0259 bu sah\u0259sinin h\u0259rt\u0259r\u0259fli, keyfiyy\u0259t v\u0259 k\u0259miyy\u0259t bax\u0131mdan inki\u015faf\u0131na nail olmaqd\u0131r. “Ölk\u0259mizd\u0259 bu sah\u0259 yeni oldu\u011fundan Assosiasiya ölk\u0259d\u0259 PR t\u0259tbiqi sah\u0259sind\u0259 yüks\u0259k pe\u015f\u0259kar v\u0259 etik standartlara riay\u0259t edilm\u0259sin\u0259 köm\u0259k ed\u0259c\u0259k. \u0130ctimaiyy\u0259tl\u0259 \u0259laq\u0259l\u0259r üzr\u0259 yerli müt\u0259x\u0259ssisl\u0259rin bilik v\u0259 bacar\u0131qlar\u0131n\u0131n art\u0131r\u0131lmas\u0131 üçün \u015f\u0259rait yaradacaq. \u018fmin\u0259m ki, yeni t\u0259sis edilmi\u015f ictimai birlik Az\u0259rbaycan\u0131n PR sah\u0259sinin inki\u015faf\u0131na öz töhf\u0259sini ver\u0259c\u0259k”, dey\u0259 APRA s\u0259dri vur\u011fulay\u0131b.<\/p>\n

T\u0259dbird\u0259 i\u015ft\u0131rak ed\u0259n dig\u0259r ç\u0131x\u0131\u015fç\u0131lar PR-\u0131n rolundan dan\u0131\u015faraq öz\u0259l v\u0259 dövl\u0259t t\u0259\u015fkilatlar\u0131n\u0131 t\u0259msil ed\u0259n m\u0259tbuat xidm\u0259tl\u0259ri, ictimaiyy\u0259tl\u0259 \u0259laq\u0259l\u0259r t\u0259msilçil\u0259ri v\u0259 media aras\u0131nda olan münasib\u0259td\u0259n, bu istiqam\u0259td\u0259 h\u0259yata keçiril\u0259n t\u0259dbirl\u0259rd\u0259n söz aç\u0131blar. <\/p>\n

Görü\u015fd\u0259 öz\u0259l v\u0259 dövl\u0259t qurumlar\u0131 il\u0259 media aras\u0131nda olan münasib\u0259tl\u0259r bir daha müzakir\u0259 olunaraq \u0259m\u0259kda\u015fl\u0131\u011f\u0131n yeni yollar\u0131, bu istiqam\u0259td\u0259 bir-s\u0131ra m\u0259s\u0259l\u0259l\u0259r\u0259 toxunulub. T\u0259dbird\u0259 h\u0259r iki t\u0259r\u0259fin fikirl\u0259ri dinl\u0259nilib v\u0259 t\u0259\u015fkilat il\u0259 ictimaiyy\u0259t aras\u0131nda informasiya körpüsü rolunu oynayan median\u0131n bu sah\u0259d\u0259 rolund\u0259n b\u0259hs edilib.<\/p>\n

Görü\u015fd\u0259 h\u0259mçinin 2018-ci ilin aprel ay\u0131nda Bak\u0131 birinci PR Müt\u0259x\u0259ssisl\u0259ri Forumunun keçiril\u0259c\u0259yi v\u0259 proses\u0259 APRA-n\u0131n da müvafiq d\u0259st\u0259k göst\u0259rc\u0259yi vur\u011fulan\u0131b.<\/p>\n","protected":false},"excerpt":{"rendered":"

Bu gün Beyn\u0259lxalq M\u0259tbuat M\u0259rk\u0259zind\u0259 Az\u0259rbaycan M\u0259tbuat \u015euras\u0131n\u0131n v\u0259 “Az\u0259rbaycan \u0130ctimaiyy\u0259tl\u0259 \u018flaq\u0259l\u0259r Müt\u0259x\u0259ssisl\u0259ri Assosiasiyas\u0131” \u0130ctimai Birliyinin (APRA) birg\u0259 t\u0259\u015f\u0259bbüsü il\u0259 “PR v\u0259 media dialoqu” mövzusunda “d\u0259yirmi masa” keçirilib.  \u015euradan Ucnoqta.az-a…<\/p>\n","protected":false},"author":1,"featured_media":251278,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[96],"tags":[],"class_list":["post-57626","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-media-butun-xeberler"],"_links":{"self":[{"href":"https:\/\/ucnoqta.az\/index.php?rest_route=\/wp\/v2\/posts\/57626","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ucnoqta.az\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ucnoqta.az\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ucnoqta.az\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ucnoqta.az\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=57626"}],"version-history":[{"count":0,"href":"https:\/\/ucnoqta.az\/index.php?rest_route=\/wp\/v2\/posts\/57626\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ucnoqta.az\/index.php?rest_route=\/wp\/v2\/media\/251278"}],"wp:attachment":[{"href":"https:\/\/ucnoqta.az\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=57626"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ucnoqta.az\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=57626"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ucnoqta.az\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=57626"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}