{"id":52715,"date":"2017-11-17T16:40:03","date_gmt":"2017-11-17T12:40:03","guid":{"rendered":""},"modified":"-0001-11-30T00:00:00","modified_gmt":"-0001-11-29T20:00:00","slug":"","status":"publish","type":"post","link":"https:\/\/ucnoqta.az\/?p=52715","title":{"rendered":"Deputatdan k\u00fc\u00e7\u0259 reklamlar\u0131 il\u0259 ba\u011fl\u0131 vacib t\u0259klif – \u00d6d\u0259ni\u015fsiz olsun<\/font><\/b>"},"content":{"rendered":"

Az\u0259rbaycanda aç\u0131q m\u0259kanda reklam yerl\u0259\u015fdirilm\u0259si v\u0259 öd\u0259ni\u015f qaydalar\u0131 d\u0259yi\u015fdirilir. <\/strong><\/p>\n

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Ucnoqta.az x\u0259b\u0259r verir ki, bununla ba\u011fl\u0131 m\u0259s\u0259l\u0259 Milli M\u0259clisin iclas\u0131nda müzakir\u0259y\u0259 ç\u0131xar\u0131lan "Reklam haqq\u0131nda" qanunda d\u0259yi\u015fiklikl\u0259rd\u0259 öz \u0259ksini tap\u0131b. Qanunun 26.2-2-ci madd\u0259sin\u0259 t\u0259klif olunan d\u0259yi\u015fikliy\u0259 \u0259sas\u0259n, aç\u0131q m\u0259kanda reklam yerl\u0259\u015fdirilm\u0259sin\u0259 icaz\u0259 almaq üçün reklam yay\u0131c\u0131s\u0131 reklam yerl\u0259\u015fdiril\u0259c\u0259k reklam da\u015f\u0131y\u0131c\u0131s\u0131n\u0131n sahibi v\u0259 ya reklam da\u015f\u0131y\u0131c\u0131s\u0131n\u0131n yerl\u0259\u015fdiril\u0259c\u0259yi xüsusi mülkiyy\u0259td\u0259 olan da\u015f\u0131nmaz \u0259mlak\u0131n mülkiyy\u0259tçisi il\u0259 h\u0259min \u0259mlak\u0131n istifad\u0259sin\u0259 dair müqavil\u0259 ba\u011flamal\u0131d\u0131r; reklam da\u015f\u0131y\u0131c\u0131s\u0131n\u0131n b\u0259l\u0259diyy\u0259 mülkiyy\u0259tind\u0259 olan da\u015f\u0131nmaz \u0259mlakda yerl\u0259\u015fdiril\u0259c\u0259yi t\u0259qdird\u0259 h\u0259min \u0259mlak\u0131n istifad\u0259sin\u0259 dair b\u0259l\u0259diyy\u0259 il\u0259 müvafiq icra hakimiyy\u0259ti orqan\u0131n\u0131n yaratd\u0131\u011f\u0131 qurum aras\u0131nda ba\u011flan\u0131lacaq m\u0259bl\u0259\u011fi h\u0259min quruma öd\u0259m\u0259lidir.
\nBundan ba\u015fqa, qanuna a\u015fa\u011f\u0131dak\u0131 m\u0259zmunda 26.2-3-cü b\u0259ndi \u0259lav\u0259 edilir: "Reklam yay\u0131c\u0131s\u0131 aç\u0131q m\u0259kanda reklam yay\u0131m\u0131na gör\u0259 bu qanunun 35.3-cü madd\u0259sin\u0259 uy\u011fun olaraq, müvafiq icra hakimiyy\u0259ti orqan\u0131n\u0131n yaratd\u0131\u011f\u0131 quruma haqq öd\u0259yir".
\nH\u0259mçinin, 26.8-ci madd\u0259y\u0259 t\u0259klif olunan d\u0259yi\u015fikliy\u0259 \u0259sas\u0259n, birba\u015fa aid oldu\u011fu xidm\u0259t, ticar\u0259t v\u0259 ya dig\u0259r obyektl\u0259rin giri\u015f hiss\u0259sind\u0259, divar\u0131nda yerl\u0259\u015fdiril\u0259n v\u0259 h\u0259min obyektl\u0259rin ad\u0131n\u0131, m\u0259nsubiyy\u0259tini, f\u0259aliyy\u0259t növünü, ünvan\u0131n\u0131 v\u0259 i\u015f rejimini istehlakç\u0131ya çatd\u0131ran say\u0131 1-d\u0259n, ümumi ç\u0259kisi 2 kvadrat metrd\u0259n art\u0131q olmayan lövh\u0259l\u0259r (yaz\u0131lar) reklam da\u015f\u0131y\u0131c\u0131lar\u0131 v\u0259 reklam hesab edilmir.
\nQanuna a\u015fa\u011f\u0131dak\u0131 m\u0259zmunda 35.3-cü b\u0259nd d\u0259 \u0259lav\u0259 olunur: "Aç\u0131q m\u0259kanda reklam yay\u0131m\u0131na gör\u0259 öd\u0259nil\u0259n haqq\u0131n m\u0259bl\u0259\u011fi müvafiq icra hakimiyy\u0259ti orqan\u0131, h\u0259min m\u0259bl\u0259\u011fin mü\u0259yy\u0259n edilm\u0259si qaydas\u0131 is\u0259 müvafiq icra hakimiyy\u0259ti orqan\u0131 t\u0259r\u0259find\u0259n mü\u0259yy\u0259n edilir. Bu madd\u0259nin birinci cüml\u0259sinin t\u0259l\u0259bi n\u0259z\u0259r\u0259 al\u0131nmaqla, aç\u0131q m\u0259kanda reklam yay\u0131m\u0131na gör\u0259 haqq\u0131n öd\u0259nilm\u0259si il\u0259 ba\u011fl\u0131 m\u0259s\u0259l\u0259l\u0259r h\u0259r bir reklam yay\u0131c\u0131s\u0131 il\u0259 ba\u011flanan bu qanunun 26.2-ci madd\u0259sind\u0259 n\u0259z\u0259rd\u0259 tutulmu\u015f icaz\u0259 müqavil\u0259sind\u0259 mü\u0259yy\u0259n edilir".
\nQanun layih\u0259si aç\u0131q m\u0259kanda reklama icaz\u0259 al\u0131nmas\u0131 üçün prosedurlar\u0131n d\u0259qiql\u0259\u015fdirilm\u0259si, aç\u0131q m\u0259kanda reklam yerl\u0259\u015fdirilm\u0259si v\u0259 reklam yay\u0131m\u0131na gör\u0259 haqq\u0131n öd\u0259nilm\u0259 qaydas\u0131 v\u0259 m\u0259bl\u0259\u011fi il\u0259 ba\u011fl\u0131 m\u0259s\u0259l\u0259l\u0259rin t\u0259nziml\u0259nm\u0259si m\u0259qs\u0259dil\u0259 haz\u0131rlan\u0131b.
\nDeputat Elmira Axundova ç\u0131x\u0131\u015f ed\u0259r\u0259k bildirib ki, “Reklam haqq\u0131nda” qanuna edil\u0259n d\u0259yi\u015fiklikl\u0259r aktuald\u0131r, xüsus\u0259n d\u0259 aç\u0131q m\u0259kanda yerl\u0259\u015fdiril\u0259n reklamlar m\u0259s\u0259l\u0259si: “Bu nöqteyi n\u0259z\u0259rd\u0259n bel\u0259 növ reklamlar\u0131n yay\u0131m\u0131na gör\u0259 haqq\u0131n öd\u0259nilm\u0259 qaydas\u0131 v\u0259 m\u0259bl\u0259\u011f m\u0259s\u0259l\u0259l\u0259rinin t\u0259nziml\u0259nm\u0259si müsb\u0259t hald\u0131r. M\u0259n bu d\u0259yi\u015fiklikl\u0259ri d\u0259st\u0259kl\u0259yir\u0259m. Aç\u0131q m\u0259kanda yerl\u0259\u015f\u0259n reklamla \u0259laq\u0259dar ba\u015fqa bir vacib m\u0259s\u0259l\u0259y\u0259 toxunmaq ist\u0259rdim. Ölk\u0259miz Erm\u0259nistan-Az\u0259rbaycan münaqi\u015f\u0259sinin dinc yolla h\u0259ll olunmas\u0131n\u0131n t\u0259r\u0259fdar\u0131d\u0131r, biz yen\u0259 d\u0259 h\u0259r an torpaqlar\u0131m\u0131z\u0131 h\u0259rbi yolla qaytarma\u011fa haz\u0131r olmal\u0131y\u0131q. Bu m\u0259nada sosial reklama, xüsus\u0259n plakat janr\u0131na böyük ehtiyac\u0131m\u0131z var. Lakin bu istiqam\u0259td\u0259 v\u0259ziyy\u0259t dey\u0259rdim ki, ac\u0131nacaql\u0131d\u0131r. Y\u0259ni Bak\u0131n\u0131n küç\u0259l\u0259rind\u0259, regionlar\u0131m\u0131z\u0131n avtomagistral yollar\u0131nda böyük reklam bannerl\u0259rin\u0259 rast g\u0259lirik, lakin t\u0259\u0259süfl\u0259r olsun ki, bu reklam\u0131n mövzusu ya \u015fou ulduzlar\u0131n\u0131n reklam\u0131d\u0131r ya da \u0259rzaq v\u0259 dig\u0259r m\u0259hsullar\u0131n t\u0259bli\u011f olunmas\u0131d\u0131r. Halbuki bu bannerl\u0259rd\u0259 mütl\u0259q ordu il\u0259, \u015f\u0259hidl\u0259rimizl\u0259, q\u0259hr\u0259manlar\u0131m\u0131zla ba\u011fl\u0131 mövzu mühüm yer tutmal\u0131d\u0131r. Bu günl\u0259rd\u0259 möht\u0259\u015f\u0259m bir layih\u0259 il\u0259 tan\u0131\u015f oldum: xalq r\u0259ssam\u0131m\u0131z, professor Arif Hüseynovun r\u0259hb\u0259rliyi alt\u0131nda g\u0259nc plakatç\u0131 r\u0259ssamlar yüzd\u0259n çox h\u0259rbi-v\u0259t\u0259np\u0259rv\u0259rlik mövzusuna h\u0259sr olunmu\u015f plakatlar haz\u0131rlam\u0131\u015fd\u0131lar. Çox t\u0259sirli inc\u0259s\u0259n\u0259t \u0259s\u0259rl\u0259ridir v\u0259 onlar\u0131n ham\u0131s\u0131n\u0131n Bak\u0131n\u0131n küç\u0259 v\u0259 meydanlar\u0131nda, magistral yollarda yerl\u0259\u015fdirilm\u0259si m\u0259qs\u0259d\u0259 uy\u011fun olard\u0131. Böyük V\u0259t\u0259n müharib\u0259si ill\u0259rind\u0259 m\u0259hz bel\u0259 plakatlar, m\u0259s\u0259l\u0259n m\u0259\u015fhur “Ana V\u0259t\u0259n Ça\u011f\u0131r\u0131r” plakat\u0131, \u0259halinin ruhlanmas\u0131nda, fa\u015fistl\u0259r\u0259 qar\u015f\u0131 mübariz\u0259nin ümumxalq s\u0259viyy\u0259sin\u0259 qald\u0131r\u0131lmas\u0131nda mühüm rol oynam\u0131\u015fd\u0131r. Bizd\u0259 d\u0259 bel\u0259 \u0259yani t\u0259bli\u011fat vasit\u0259l\u0259rin\u0259 çox böyük t\u0259l\u0259bat vard\u0131r. Biz döyü\u015f\u0259n respublikay\u0131q v\u0259 h\u0259m \u0259halimiz,  h\u0259m d\u0259 ölk\u0259miz\u0259 g\u0259l\u0259n xarici qonaqlar\u0131m\u0131z bunu hiss etm\u0259lidirl\u0259r.
\nOna gör\u0259 t\u0259klif ed\u0259rdim ki, “Reklam haqq\u0131nda” qanuna müvafiq d\u0259yi\u015fiklikl\u0259r edilsin, h\u0259rbi-v\u0259t\u0259np\u0259rv\u0259rlik mövzusuna aid bannerl\u0259r reklam say\u0131lmas\u0131n v\u0259 bu tip plakatlar da m\u0259lumatland\u0131r\u0131c\u0131 lövh\u0259l\u0259r kimi reklam hesab edilm\u0259sin. Bel\u0259 olan halda h\u0259rbi mövzusunda olan plakatlar daha geni\u015f yay\u0131lacaq”. <\/p>\n

 <\/p>\n

Elm\u0259ddin<\/p>\n","protected":false},"excerpt":{"rendered":"

Az\u0259rbaycanda aç\u0131q m\u0259kanda reklam yerl\u0259\u015fdirilm\u0259si v\u0259 öd\u0259ni\u015f qaydalar\u0131 d\u0259yi\u015fdirilir.   Ucnoqta.az x\u0259b\u0259r verir ki, bununla ba\u011fl\u0131 m\u0259s\u0259l\u0259 Milli M\u0259clisin iclas\u0131nda müzakir\u0259y\u0259 ç\u0131xar\u0131lan "Reklam haqq\u0131nda" qanunda d\u0259yi\u015fiklikl\u0259rd\u0259 öz \u0259ksini tap\u0131b. Qanunun…<\/p>\n","protected":false},"author":1,"featured_media":251278,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[91],"tags":[],"class_list":["post-52715","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-olkeici"],"_links":{"self":[{"href":"https:\/\/ucnoqta.az\/index.php?rest_route=\/wp\/v2\/posts\/52715","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ucnoqta.az\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ucnoqta.az\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ucnoqta.az\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ucnoqta.az\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=52715"}],"version-history":[{"count":0,"href":"https:\/\/ucnoqta.az\/index.php?rest_route=\/wp\/v2\/posts\/52715\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ucnoqta.az\/index.php?rest_route=\/wp\/v2\/media\/251278"}],"wp:attachment":[{"href":"https:\/\/ucnoqta.az\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=52715"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ucnoqta.az\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=52715"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ucnoqta.az\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=52715"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}