{"id":250710,"date":"2026-07-22T08:55:40","date_gmt":"2026-07-22T04:55:40","guid":{"rendered":"https:\/\/ucnoqta.az\/?p=250710"},"modified":"2026-07-22T08:55:40","modified_gmt":"2026-07-22T04:55:40","slug":"m%c9%99tbuat-f%c9%99rqli-inkisaf-m%c9%99rh%c9%99l%c9%99l%c9%99rind%c9%99n-kecib","status":"publish","type":"post","link":"https:\/\/ucnoqta.az\/?p=250710","title":{"rendered":"M\u0259tbuat f\u0259rqli inki\u015faf m\u0259rh\u0259l\u0259l\u0259rind\u0259n ke\u00e7ib"},"content":{"rendered":"<p>Az\u0259rbaycan milli m\u0259tbuat\u0131n\u0131n yaranmas\u0131ndan 151 il \u00f6t\u00fcr. Ulu \u00d6nd\u0259r Heyd\u0259r \u018fliyev milli m\u0259tbuat\u0131m\u0131z\u0131n inki\u015faf m\u0259rh\u0259l\u0259l\u0259rini Az\u0259rbaycan xalq\u0131n\u0131n azadl\u0131q, m\u00fcst\u0259qillik u\u011frunda m\u00fcbariz\u0259 tarixinin t\u0259rkib hiss\u0259si kimi d\u0259y\u0259rl\u0259ndirib. H\u0259r bir d\u00f6vl\u0259tin inki\u015faf\u0131nda m\u00fcst\u0259qil v\u0259 q\u0259r\u0259zsiz m\u0259tbuat\u0131n x\u00fcsusi yeri var. Az\u0259rbaycan Prezidenti c\u0259nab \u0130lham \u018fliyev bildirmi\u015fdir ki, h\u0259r bir \u00f6lk\u0259d\u0259, o c\u00fcml\u0259d\u0259n Az\u0259rbaycanda m\u0259tbuat q\u0259r\u0259zsiz olmal\u0131d\u0131r, \u00e7evik, operativ f\u0259aliyy\u0259t g\u00f6st\u0259rm\u0259lidir, insanlar\u0131 m\u0259lumatlarla tam \u015f\u0259kild\u0259 t\u0259min etm\u0259lidir.<\/p>\n<p>Qlobal v\u0259 el\u0259c\u0259 d\u0259 milli m\u0259tbuat f\u0259rqli inki\u015faf m\u0259rh\u0259l\u0259l\u0259rind\u0259n ke\u00e7mi\u015fdir. Qlobal onlayn v\u0259 r\u0259q\u0259msal media g\u0259lirl\u0259ri son 5 ild\u0259 davaml\u0131 olaraq artmaqdad\u0131r. R\u0259q\u0259msal kanallar haz\u0131rda 1,05 trilyon dollardan \u00e7ox bazar d\u0259y\u0259rin\u0259 malikdir v\u0259 d\u00fcnya \u00fczr\u0259 \u00fcmumi reklam investisiyalar\u0131n\u0131n 72,7 faizin\u0259 sahibdirl\u0259r. R\u0259q\u0259msal media v\u0259 internet xidm\u0259tl\u0259rinin 2030-cu il\u0259 q\u0259d\u0259r \u00fcmumi media s\u0259nayesi g\u0259lirl\u0259rinin 52%-d\u0259n \u00e7oxunu t\u0259\u015fkil ed\u0259c\u0259yi proqnozla\u015fd\u0131r\u0131l\u0131r.<\/p>\n<p>Az\u0259rbaycanda \u00fcmumi reklam bazar\u0131n\u0131n h\u0259cmi il\u0259 ba\u011fl\u0131 f\u0259rqli r\u0259q\u0259ml\u0259r t\u0259qdim olunur. Bununla bel\u0259, m\u0259\u015fhur Statista Market \u0130nsights sayt\u0131n\u0131n hesablamalar\u0131na g\u00f6r\u0259, Az\u0259rbaycanda reklam bazar\u0131n\u0131n h\u0259cmi 281 milyon dollard\u0131r. Bura \u0259n\u0259n\u0259vi v\u0259 r\u0259q\u0259msal media bazar\u0131 daxildir.<\/p>\n<p>Az\u0259rbaycanda 12,3 milyon mobil ba\u011flant\u0131 aktivdir ki, bu da \u00f6lk\u0259 \u0259halisini 18 faiz \u00fcst\u0259l\u0259yir. Az\u0259rbaycanda 7,61 milyon sosial media istifad\u0259\u00e7isi var idi ki, bu da \u00fcmumi \u0259halinin 73,1 faizin\u0259 b\u0259rab\u0259rdir. Statistika g\u00f6st\u0259rir ki, \u0259vv\u0259lki il\u0259 nisb\u0259t\u0259n 2025-ci ild\u0259 Az\u0259rbaycanda sosial media istifad\u0259\u00e7il\u0259rinin say\u0131 1,2 milyon art\u0131b. Bu 19,2 faiz art\u0131m dem\u0259kdir. Platformalar\u0131n \u00f6z statistikalar\u0131na istinad ets\u0259k, Az\u0259rbaycanda TikTok-un 7,61 milyon, Facebook-un 5,59 milyon, \u0130nstaqram\u0131n is\u0259 4,79 milyon istifad\u0259\u00e7isi var.<\/p>\n<p>R\u0259q\u0259msal m\u0259tbuat b\u00fct\u00f6vl\u00fckd\u0259 media \u00fc\u00e7\u00fcn yeni h\u0259d\u0259fl\u0259r v\u0259 el\u0259c\u0259 d\u0259 \u00e7a\u011fr\u0131\u015flar formala\u015fd\u0131r\u0131r. Amma b\u00fct\u00fcn d\u00f6vrl\u0259rd\u0259 pe\u015f\u0259kar v\u0259 q\u0259r\u0259zsiz jurnalistika m\u0259tbuat\u0131n inki\u015faf\u0131nda \u0259sas drayver rolunu oynay\u0131r. Az\u0259rbaycan Prezidenti d\u0259 h\u0259m operativlik, h\u0259m milli maraqlar\u0131n m\u00fcdafi\u0259 edilm\u0259si sah\u0259sind\u0259 m\u0259tbuat\u0131n f\u0259aliyy\u0259tini y\u00fcks\u0259k qiym\u0259tl\u0259ndirmi\u015fdir.<\/p>\n<p>B\u00fct\u00fcn pe\u015f\u0259kar jurnalistl\u0259ri pe\u015f\u0259 bayramlar\u0131 m\u00fcnasib\u0259ti il\u0259 t\u0259brik edir, onlara vacib v\u0259 \u015f\u0259r\u0259fli i\u015fl\u0259rind\u0259 u\u011furlar arzulay\u0131ram.<\/p>\n<p>V\u00fcqar Bayramov<\/p>\n<p>mill\u0259t v\u0259kili<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Az\u0259rbaycan milli m\u0259tbuat\u0131n\u0131n yaranmas\u0131ndan 151 il \u00f6t\u00fcr. Ulu \u00d6nd\u0259r Heyd\u0259r \u018fliyev milli m\u0259tbuat\u0131m\u0131z\u0131n inki\u015faf m\u0259rh\u0259l\u0259l\u0259rini Az\u0259rbaycan xalq\u0131n\u0131n azadl\u0131q, m\u00fcst\u0259qillik u\u011frunda m\u00fcbariz\u0259 tarixinin t\u0259rkib hiss\u0259si kimi d\u0259y\u0259rl\u0259ndirib. H\u0259r bir d\u00f6vl\u0259tin inki\u015faf\u0131nda&hellip;<\/p>\n","protected":false},"author":2,"featured_media":250588,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[101],"tags":[],"class_list":["post-250710","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cemiyyet"],"_links":{"self":[{"href":"https:\/\/ucnoqta.az\/index.php?rest_route=\/wp\/v2\/posts\/250710","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ucnoqta.az\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ucnoqta.az\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ucnoqta.az\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/ucnoqta.az\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=250710"}],"version-history":[{"count":0,"href":"https:\/\/ucnoqta.az\/index.php?rest_route=\/wp\/v2\/posts\/250710\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ucnoqta.az\/index.php?rest_route=\/wp\/v2\/media\/250588"}],"wp:attachment":[{"href":"https:\/\/ucnoqta.az\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=250710"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ucnoqta.az\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=250710"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ucnoqta.az\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=250710"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}